VENTURI AMERICA ( FOR ELECTRIC VEHICLES ) DESIGN BY SACHA LAKIC
VENTURI AMERICA (
FOR ELECTRIC VEHICLES ) DESIGN BY SACHA LAKIC
The Venturi America
represents pleasure, sensations and emotions.
A Sports Buggy, inspired from the 60‘s and 70‘s Americans dune buggy culture, like used by Steve McQueens, in his classic film, Thomas Crown Affair. These buggies symbolized freedom, adventure and fun. The AMERICA keeping the spirit but staying true to Venturi’s Modern styling and advanced technologies.
Designed for the great outdoors, equipped with the same eco friendly +300 hp motor like the VENTURI FÉTISH sports car. This new-era lightweight Sports Buggy concept is a high-powered vehicle with a chassis specially designed to suit its high riding body.
For electric vehicles to be successful today, they must appeal to todays market, in terms of both practicality and aesthetic styling, more so than the current conventional gasoline automobiles.
A Sports Buggy, inspired from the 60‘s and 70‘s Americans dune buggy culture, like used by Steve McQueens, in his classic film, Thomas Crown Affair. These buggies symbolized freedom, adventure and fun. The AMERICA keeping the spirit but staying true to Venturi’s Modern styling and advanced technologies.
Designed for the great outdoors, equipped with the same eco friendly +300 hp motor like the VENTURI FÉTISH sports car. This new-era lightweight Sports Buggy concept is a high-powered vehicle with a chassis specially designed to suit its high riding body.
For electric vehicles to be successful today, they must appeal to todays market, in terms of both practicality and aesthetic styling, more so than the current conventional gasoline automobiles.
http://www.lakic.com/
EXCLUSIVITY
The America is
assembled in France at the Manufacture de Véhicules Electriques (Electric
Vehicle Plant) in Sablé sur Sarthe. Each America has a custom finish applied at
Venturi Automobiles’ headquarters in Monaco, from where the vehicle is
delivered to the customer. The America’s production run is limited to 100
individually numbered vehicles.
A NEW DEFINITION OF
SPORTS CAR
The product of 12
years of technological innovation from Monaco’s Venturi Automobiles, the
America forges a new path for exceptional electric vehicles. A high-riding
sports car, the America is a zero-emission crossover designed for adventure.
The America combines the performance, balance and handling of a sports car with
a high body, tire mounting and open cockpit inspired by buggies.
Engineered for
pleasure and extremely versatile, the America has broken free of the town,
taking in a multitude of new playgrounds. Whether on mountain roads or by the
sea, along forest paths, rocky trails or dusty tracks, the steady acceleration
and the power of this modern “muscle car” provides the same feeling of freedom.
”Some dreams never
leave you.
That of driving a
unique sports car, powerful yet silent, through amazing scenery for example; or
of tasting the incomparable pleasure of a smooth and precise driving experience
that offers excellent acceleration, while in perfect harmony with nature.
The America was born
for wide open spaces.”
Sacha Lakic, designer of the America
“The America is a
contemporary sculpture in movement, both simple and sophisticated, and charged
with emotion : the purpose of each one of its curves is to give both visual and
tactile pleasure.”
SACHA LAKIC PHILOSOPHY
Lakic is a rare designer, capable of moving from one
design field to another with both ease and effectiveness. Having designed cars,
bikes, furniture, architecture and everyday objects, both playful and refined,
rational and moving, comfortable and revolutionary, Lakic is playing with
industrial constraints to give to projects timeless modernity.
What characterizes the world of Sacha Lakic, is the
extraordinary sense of movement that animates his creations, they come to life
as sleek shapes with high velocity. Combines beauty, functionality and
sensuality, as a master of movement and speed, he transforms the living
environment with new technological horizons and dreams, inspiring well-being
and pure emotion.
Sacha Lakic’s designs are timeless and are destined to
become future classics.
http://www.lakic.com/en/the-studio
SACHA LAKIC
MASTER OF MOTION
“One should always
be a little improbable” – Oscar Wilde
Born in Belgrade,
Sacha Lakic moved to Paris at a very young age, and it wasn’t long before he
was drawing his first sketches. His father was a designer for some of Avenue
Montaigne’s most famous outlets, and it was in his father’s workshop that Lakic
was first exposed to fluidity, to movement, to the shapes of the human body
beneath fabrics. While his friends were dreaming of riding mopeds, Lakic,
pencil in hand, was sketching the motorcycles and cars of the future. Driven by
an unrelenting passion, he found his way to Peugeot’s Interior Style offices
where he honed his
skills under the tutelage of design artist Paul Bracq.
skills under the tutelage of design artist Paul Bracq.
In 1986 he joined
Alain Carré’s studio – at the time the zenith of the design trade – and at last
saw international showrooms displaying his motorcycles, including the Axis 749,
designed by Lakic, made with Yamaha parts and developed by Lakic’s friends,
Thierry and Bertrand from Boxer Bikes in Toulouse.
The design was a
revelation, and the start of a rapid chain of events. Firstly, Lakic took
charge of the integrated design offices of the Franco-Japanese manufacturer
MBK-Yamaha. Upon his arrival, he made his mark on all of the brand’s products,
from concept bikes to mass-produced models, and from show bikes to futuristic
designs, earning recognition from his peers in the shape of the 1993 Janus
design award. It is a huge credit to Lakic that the futuristic bikes he created
alongside British Formula 1 constructor Brabham are still fresh and don’t look
out of place even 20 years on.
Lakic makes optimum
use of his discussions with engineers and the industrial limitations to breathe
life into his projects as they constantly become bolder, more modern, and more
high-tech. On the other side of the coin, however, Lakic ensures that his
designs are always evocatively organic and dynamic.
In 1994 Lakic
branched out on his own, creating Sacha Lakic Design in the centre of Paris,
overlooking Montmarte. Once there he launched his first collaborative efforts,
designing scooters and motorbikes with Piaggio and Bimota, creating the Why Not furniture range with David Lange
and shaping watches and fashion accessories with Jean
Colonna.
Lakic’s work
underwent a digital revolution, as he progressed from the propelling pencil to
3D models, without ever losing the spontaneity of his sketchbook days. Over the
years, he has built up a team of new talent from all four corners of the world,
ranging from product designers to vehicle specialists to keen architects.
Today, his multicultural team and his design studio in Luxembourg are his most
crucial assets, allowing him to read and understand new trends in how people
live.
Since 1996, Lakic has put his talents to work creating a variety of designs to give shape and substance to the nascent French brand Voxan.
Since 1996, Lakic has put his talents to work creating a variety of designs to give shape and substance to the nascent French brand Voxan.
Ever the engineer,
Lakic created “Black Magic”, picking up from where the
legendary motorbikes of the 50s and 60s, such as Norton Manx and Vincent had
left off to produce a roadster boasting the finest in motorcycle technology.
Black Magic is a pure, authentic and timeless work, illustrating perfectly the
harmony between bike and rider – a motorbike whose beautiful design hints at
the wonderful thrill of riding it.
Two encounters would
define Lakic’s work.
The first was with
Roche-Bobois and led to him designing the Onda bed in 1996. What started as a first
try turned out to be first class, and the magic carpet-esque Onda was awarded
the Casaidea prize in Rome.
Lakic formed an
instant understanding with the Roche-Bobois teams and the development meetings
were productive and dynamic. These gatherings gave rise to major collections,
such as 2005’s Speed Up and 2007’s Dyna, as well as best-sellers including
the Synopsis sofa and the Speed Up sideboard.
Speed Up brings
together strong Mediterranean personality and the minimalist design that Lakic
discovered during his trips to Japan. The 50s-inspired “love spaceship” sofa
and even the dinner table with its carbon leg are based on flow and motion.
Still, but brimming with the power of movement, Speed Up’s statuesque furniture
blends modernity, innovation and elegance, making it not simply a design but a
genuine technological achievement.
Lakic’s second
important encounter was with Gildo Palanca Pastor, who arrived in 2000 to buy
the sports car brand Venturi with the aim of making it THE new age car
manufacturer, driven by electric power.
This meeting not
only led to a genuine friendship between Lakic and Pastor, but to also to the
creation of vehicles that posed serious questions to the world of cars.
Fetish, Volage, Eclectic, Astrolab and America are the vanguard of tomorrow’s cars, ready to be driven today.
Fetish, Volage, Eclectic, Astrolab and America are the vanguard of tomorrow’s cars, ready to be driven today.
From Luxembourg to
Monaco, Paris to Lagos, New York to Shanghai and Moscow to Dubai, Lakic
continues to work with companies that stand out for the meaning they give to
their work, their visions for the future and their constant focus on immaculate
quality.
Sacha Lakic is one
of very few designers who possess liquid creativity, switching with ease from
commercial products to architecture or from photography to fashion.
What truly sets
Lakic apart is the incredible feeling of movement that flows through his
creations, imbuing them with life, form and soul.
Sacha Lakic takes
command of technical limitations to create projects that join beauty and
sensuality with functionality. As a master of motion and speed, he shifts the
frame through which we perceive the world, opening new technological and
abstract horizons, while evoking wellbeing and pure emotion.
His creations
transcend time and are destined to become future classics.
AWARDS
BERLIN 2011 - Challenge Michelin, Prix Best design, Best accélération, Lowest CO2 - Venturi Volage
PARIS 2009 - Prix de L’environnement GEO Magazine, catégorie transport – Venturi Eclectic
PARIS 2009 - Prix Spécial du jury du Festival de l’Automobile – Venturi Volage
CHICAGO 2008 – Good Design Award catégorie transport – Venturi Eclectic
USA 2007 – Time Magazine, Eclectic élu 2e produit le plus intelligent de l’année après le iPhone
PARIS 2002 - Talents du luxe et de la création, Prix de la séduction - Fetish Concept
PARIS 2000 - APCI, "Etoile du design 2001" – Voxan Roadster
ROME 1996 - "Compasso d’oro" Casaidea – Collection Onda Roche Bobois
PARIS 1993 - "Janus du Design" – MBK Evolis
BERLIN 2011 - Challenge Michelin, Prix Best design, Best accélération, Lowest CO2 - Venturi Volage
PARIS 2009 - Prix de L’environnement GEO Magazine, catégorie transport – Venturi Eclectic
PARIS 2009 - Prix Spécial du jury du Festival de l’Automobile – Venturi Volage
CHICAGO 2008 – Good Design Award catégorie transport – Venturi Eclectic
USA 2007 – Time Magazine, Eclectic élu 2e produit le plus intelligent de l’année après le iPhone
PARIS 2002 - Talents du luxe et de la création, Prix de la séduction - Fetish Concept
PARIS 2000 - APCI, "Etoile du design 2001" – Voxan Roadster
ROME 1996 - "Compasso d’oro" Casaidea – Collection Onda Roche Bobois
PARIS 1993 - "Janus du Design" – MBK Evolis