B & B ITALIA SERIE UP 2000 DESIGN BY GAETANO PESCE
B
Since its first appearance, the up series, designed in 1969, has
been one of the most outstanding expressions of design. The exceptional visual
impact of seven models of seats, in various sizes, has made them unique in
time. UP 5 is the collection’s most famous, a female figure tied to a ball –
shaped ottoman symbolizing the shackles that keep women subjugated. A large
sculpture that celebrates both the modern and the traditional, the UP 7 ‘’ foot
‘’ is almost an archaelogical relic of the modern era, expressing a fusion of
art and design. Elastic fabric cover is available in black, red, yellow, blue
and dark green, besides the beige and orange stripped solution.
B & B ITALIA DESIGN BY RENZO PIANO & RICHARD ROGERS
B & B ITALIA
B&B Italia has been an international leader in the field of
contemporary furnishings since 1966. Since then, its collection has
progressively acquired new products that are acknowledged and recognised
worldwide, to fill the ranks alongside evergreen products like Serie Up,
Le Bambole and Diesis, now seen as icons of design history. Through its
product range, B&B Italia has shown that it can offer a meaningful
contribution to the culture of design by perceiving and
anticipating trends and responding to changing tastes and living needs.
Antonio Citterio, Patricia Urquiola, Naoto Fukasawa, Gaetano Pesce,
Studio Kairos, Paolo Piva, Mario Bellini, Jeffrey Bernett, Zaha Hadid and
many others are the winning team that, along with the company’s internal
Research and Development Centre, has contributed to the international
success of B&B Italia. The vocation to innovation and technological
experimentation in addition to aesthetics research, are the strenghts and
strategic elements for the company’s development policy. In fact, B&B
Italia was the first company in the world to perfect the technique of cold
polyurethane foam mouldings, which radically changed the
way upholstered furnishings were built.
These strategic elements has brought about many awards both in
Italy and abroad,
among them four “Compasso d’Oro” awards.
B & B ITALIA DESIGN BY RENZO PIANO & RICHARD ROGERS
A
GAETANO PESCE
A
During his career, that spans four decades with commissions in architecture,
urban planning, interior, exhibition and industrial design, Gaetano Pesce, the
architect and designer, has conceived public and private projects in the United
States, Europe, Latin America and Asia.
In all his work, he expresses his guiding principle: that modernism
is less a style than a method for interpreting the present and hinting at the
future in which individuality is preserved and celebrated.
Born in La Spezia, Italy, in 1939, Pesce studied Architecture at
the University of Venice between 1958 to 1963 and was a participant in Gruppo
N, an early collective concerned with programmed art patterned after the
Bauhaus.
He taught architecture at the Institut d’Architecture et d’Etudes
Urbaines in Strasbourg, France, for 28 years, at the Carnegie Mellon in
Pittsburgh, at the Domus Academy in Milan, at the Polytechinc of Hong Kong, at
the Architectural School of Sao Paulo and at the Cooper Union in New York City,
where he has made his home since 1980, after living in Venice, London, Helsinki
and Paris.
Pesce’s work is featured in over 30 permanent collections of the
most important museums in the world, such as MoMa of New York and San
Francisco, Metropolitan Museum in New York, Vitra Museum in Germany, Victoria
and Albert Museum in London, Pompidou Center and Musee des Arts Décoratifs of
Louvre in Paris; he exhibits art in galleries world wide.
His award winning designs include the prestigious Chrysler Award
for Innovation and Design in 1993, the Architektur and Wohnen Designer of the
Year in 2006 and the Lawrence J. Israel Prize from the Fashion Institute of
Technology in New York in 2009.
Pesce experience has been global, his innovations consistently
groundbreaking. Boundaries between art, design and industry are irrelevant to
him, as art is most certainly not something created and put on a pedestal: art
is a product, it is our creative response to the needs of the time we live in.
AWARDS
IIC Lifetime Achievement Awards – Los Angeles 2010
Lawrence J. Israel
Prize, Fashion Institute of Technology – New York City 2009
Designer of the Year, «A&W Architektur and Wohnen» - Cologne
2006
Design Excellence Award, Philadelphia Museum of Art - Philadelphia 2005
Good Design Award for the furniture collection "Nobody's
perfect" – Chicago 2003
Interior Design Magazine Award for the "Umbrella" chair –
1995
Chrysler Award for Innovation and Design – 1993
Special Prize at the Fourth International Lighting Design Competion
for "Genesi?" – Tokyo 1973
Honorable Mention at the Locarno Film Festival for the film
"Irreversione", Locarno – Switzerland 1968